Page 14 - Services

2 Subsidies

"Service Industry Innovation Research (SIIR)" subsidies for innovation
and R&D in the service industry : The MOEA launched the "Service Industry
Innovation Research" project to help the service industry implement innovation.
The project is divided into two categories including "innovative operations"
and "service ecosystems." Innovative operations are divided into "preliminary
innovation" and "transformational innovation." "Preliminary innovation" refers
to companies that invest in innovation and R&D to enhance competitiveness
in operations for which a maximum of NT$2 million is provided for each case
each year. "Transformational innovation" projects encourage operators that had
received subsidies to conduct innovation and R&D to strengthen their brand,
diversify, and expand markets, with a maximum of NT$2.5 million provided for
each case each year. For "service ecosystems" projects, a maximum of NT$10
million is provided for applications filed by two or more companies. The items
include:

1. New service products:
This refers to new service products or improvements for existing service
content, elements, standards, specifications, and combinations. Examples
include strengthening of service content on websites, or supply of education
or license examination services to keep up with changing times and markets.

2. New operating models:
This refers to the establishment of new service operation methods,
business systems, operating procedures, and management systems.
Examples include convenience stores that launch fresh-baked bread and
follow up with hot meals to satisfy consumers' new demands.
3. New commercial application technologies:

This refers to the application of new technologies to information,
communication, systems, and equipment in the service industry. Examples
include the use of back-end databases of online platforms that help users
find mutual friends online and quickly develop a vast community network with
which to engage in marketing activities to enhance user adhesiveness and
develop a new operation model.

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